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Peter Buscemi
United States
Приєднався 19 чер 2012
Four Quadrant LLC ( www.fourquadrant.com ) was founded by Peter Buscemi, a CMO with 30 years' experience spanning start-ups to Fortune 500 companies that competed in SaaS, Mobile, Business Intelligence, Open source, enterprise software, B2B and B2C markets.
As a direct result of his work with various boards and executive management teams over the past several decades, he packaged into proven go-to-market strategy templates that are based on managed, repeatable processes. Now, anyone tackling any of these go-to-market challenges can leverage the marketing templates that are based in PowerPoint to gain a huge head start.
Gain insights on marketing concepts, marketing strategies and marketing tactics at www.fourquadrant.com/marketing-resource-blog
As a direct result of his work with various boards and executive management teams over the past several decades, he packaged into proven go-to-market strategy templates that are based on managed, repeatable processes. Now, anyone tackling any of these go-to-market challenges can leverage the marketing templates that are based in PowerPoint to gain a huge head start.
Gain insights on marketing concepts, marketing strategies and marketing tactics at www.fourquadrant.com/marketing-resource-blog
Go-to-Market Strategy: How Sales & Marketing Generate Revenue
DOWNLOAD GO TO MARKET PLANNING TEMPLATES AT www.fourquadrant.com/products/
A Marketing blog (www.fourquadrant.com/marketing-resource-blog/) that seeks to provide insights about how to address marketing challenges that a thirty year marketing veteran sees and hear about in the market place today.
Also, a website (www.fourquadrant.com) that offers go-to-market planning templates that are based on managed, repeatable processes that has been developed by working with F1000 companies and startups. The templates provide the backbone for an executive MBA class taught at the University of San Francisco.
A Marketing blog (www.fourquadrant.com/marketing-resource-blog/) that seeks to provide insights about how to address marketing challenges that a thirty year marketing veteran sees and hear about in the market place today.
Also, a website (www.fourquadrant.com) that offers go-to-market planning templates that are based on managed, repeatable processes that has been developed by working with F1000 companies and startups. The templates provide the backbone for an executive MBA class taught at the University of San Francisco.
Переглядів: 10 132
Відео
Demand Generation - How to Generate Leads
Переглядів 9 тис.11 років тому
DOWNLOAD THIS DEMAND GENERATION TEMPLATE NOW AT www.fourquadrant.com/product/demand-creation-planning-template/ This is a how-to video that is focused on demand generation. By watching this video you will learn the process how to develop an effective demand creation strategy and guide flawless tactical execution. By following this video, you will be able to build an integrated lead generation p...
Social Media Marketing Plan Example
Переглядів 22 тис.11 років тому
DOWNLOAD THE TEMPLATE NOW AT www.fourquadrant.com/product/social-media-planning-template/ Social Media Causes a Shift in the Balance of Power DOWNLOAD THE TEMPLATE NOW AT www.fourquadrant.com/product/social-media-planning-template/ Yesterday, companies dictated, what, when and how they would communicate to buyers. In some cases, companies required customers to call a phone number, fill out a fo...
Sizing the Market Opportunity PowerPoint Planning Template
Переглядів 6 тис.11 років тому
Download this FREE template to Size The Market Opportunity at www.fourquadrant.com/product/market-sizing-planning-template/ Is the target market large enough to support the financial requirements for your business? Follow the process in the Sizing the Market Opportunity to define your served, addressable and target market so that all of your resources can be aligned on a clear, common goal.
A Video Illustrating How to Conduct a Marketing Assessment Template in Excel
Переглядів 3,4 тис.11 років тому
Download this FREE Marketing Assessment template at www.vpmarketingondemand.com/shop/marketing-assessment-template/ to build a pragmatic plan to raise the bar in Marketing and address the key needs of the business. In order for Marketing to continue to provide value to the organization, it is imperative for the organization to constantly improve people, process, systems, execution, strategy and...
Building an Investor Presentation for Fund Raising
Переглядів 15 тис.11 років тому
DOWNLOAD THIS POWERPOINT TEMPLATE AT www.fourquadrant.com/product/investor-presentation-template/ Regardless of whether you are raising seed capital, angel funding or venture capital, you will need to build an Investor presentation to tell your story.
Go-To-Market Strategy Template
Переглядів 163 тис.11 років тому
Get the Go-To-Market Strategy Planning Template Now - www.fourquadrant.com/product/go-to-market-strategy-planning-template/ Comprehensive Go To Market Strategy Product Launch - Includes Go-to-market Product Roadmap, Checklist and Sales Process.
Marketing: Why Does the Demand Creation Function Exist?
Переглядів 24 тис.12 років тому
View Full PowerPoint at www.fourquadrant.com/product/demand-creation-planning-template/ Why does the demand creation function exist? Demand Creation planning, if done correctly, in my mind, is part of the Sales process. Demand Creation planning exists because it requires specialized skills over a broad range of go-to-market topics. If these elements of a go-to-market pan were left to be perform...
Marketing: What is Demand Creation?
Переглядів 7 тис.12 років тому
View Full PowerPoint at www.fourquadrant.com/product/demand-creation-planning-template/ The Demand Creation Planning Template is designed for Marketeer's to build a go-to-market plan to generate pipeline for Sales. The scope of the template spans creating demand creation strategy to tactical execution. Specifically, the go-to-market template walks through the key components of a plan, provides ...
🎯 Key Takeaways for quick navigation: 00:04 Go-to-market *strategy differs from marketing strategy, focusing on how to introduce offerings to achieve market success throughout the product life cycle.* 00:56 A *well-managed go-to-market strategy involves focusing on core issues rather than trying to do everything, preparing the entire company for market success.* 01:38 Developing *a product roadmap is crucial, including market backgrounders for new offerings, and regularly updating roadmaps. Planning horizons vary, with startups typically planning for one year and large enterprises up to five years.* 02:34 Identifying *the target audience requires understanding the fundamental business problem, developing a unique solution, creating a compelling value proposition, and crafting a communicative story for decision-makers.* 03:02 Implementing *a standard, repeatable sales process, especially in B2B complex sales, involves understanding technical and business components, titles or roles, and documenting the buying process for a comprehensive customer acquisition view.* 03:44 Determining *the distribution strategy involves deciding on direct sales, inside sales, e-commerce, or a combination, considering sales channels, market coverage, compensation plans, and potential channel conflict.* 04:25 Leveraging *channel partners requires understanding and communicating the reasons behind the choice, categorizing partners into enabling and delivery partners, and ensuring alignment with overall go-to-market strategy.* Made with HARPA AI
Very useful and well-explained. Thank you for sharing this. how does one get the template? The link is not working.
It's 10 years ago.
I need your book
Hi Peter, would love to have a look at the template. How can I get hold of it. I cannot find it on your website or link?
hey Peter, good day! The GTM Strategy Planning Template link is not working, any chance to refresh it? Thank you!
;/ template doesn't exist anymore
Thank you peter! this means a lot.
GPT-3 has more personality in its voice.
Thank you. Too bad he stopped posting seven years ago.
Info is gold. 480 p is an eyesore.
Hello, The link is broken. Anyone can share the template?
very valuable content
It's such a shame that the website closed. I could definitely use these template. If anyone out there willing to share?
me too
Ppppppppp
Given link is not working, please check -> www.fourquadrant.com/product/g...
Man, seriously? You spent more than 25% of the total time of this video in introducing yourself. Well, it sucks. And you are plainly reading the stuffs from a script.
Are the templates used here can be found anywhere?
You should change the Title to Am Here To Talk About Myself😩😩
We create a fantastic Interactive Go to Market Strategy Presentation template on Google Slides that is easy to share and you can update it and lively collaborate with your team from anywhere in the world. Google slides offers also hundreds of add-ons you can use to enhance your presentation. >> www.edigitalagency.com.au/best-go-to-market-strategy-template/
Dimensional*
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What the hell he is just talking about himself nobody cares
Great video very well put together!
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well if u were a marketer u would've known that over a minute of introduction is a no no
Demand Generation includes key aspects of Marketing Contribution & Influence to Pipeline as well as Lead Generation. I am impressed with your tools, online content and approach to setting correct business expectations.
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Demand creation is a small portion of what a sales rep does but has huge importance.
Sales reps are not skilled nor do they have the time to be responsible for 100% of demand creation planning, however, they are a key contributor in the process
Sales reps are not skilled nor do they have the time to be responsible for 100% of demand creation planning
Demand creation planning is a key part of the go to market planning process.
An efficient demand creation process does result in smarter marketing spend.
If Demand Management and Demand Creation are not in the same organization (Marketing) these terms may become more important.
In demand creation, a marketing qalified lead is then passed to the Demand Management team.
All demand creation vehicles should provide a response.
In demand creation planning, the term response is a better descriptor of the first interaction with a suspect
Someone who filled out a contact us form on the website is a lead and that is a step in the demand creation process
Demand creation is much more than lead generation
Link to template: www.slideshare.net/MarketingPROTemplates/gotomarket-strategy-template
detailed text formatting could be improved
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terrible spelling....
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This template let's you focus on your content as the graphics are done.
This ppt presentation is a way better deal than hiring a graphic designer.
This PowerPoint presentation saved me so much time in building my own GTM deck.
This go-to-market planning template saved me a lot of time.
This deck rocks!